LFP ( French Football League)
Vice President China , French Football League , China
" Sport Business Talent approached me for the position of LFP VP China and they helped me connect with LFP staff , prepare the interview, and better understand the LFP China development strategy. Their professional judgement and vision proved very helpfull for both employer and employee. Since coming on board, I have built up the LFP China business development structure from scratch. In terms of media rights distribution, I have created the League's editorial/ broadcasting content for CCTV, while the state-owned broadcaster has sold exclusive digital rights to PP Sport. The ligue 1 brand is bigger than ever before and the Ligue 1 social media accounts are very active now. With Sport Business Talent's expertise in HR and talent acquisition, LFP made the right decision and is driving a fast-growing Chinese market "