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Brand Coordinator Running

Industry : Sport Brands | Speciality : Marketing, Brand Management| Location : France


Client: Salomon

Location : Annecy 

Main responsabilities

  • Participate in establishing strategy of sport vision under BM responsibility “ Road Running + ME:Sh ” that set the path for product / Commercial development.
  • Oversee all steps to business plan development related to Sport concepts working with product and commercial business units across categories and GTM org for Road Running + ME:sh
  • Drive delivery of the Salomon Road Running + ME:sh ” seasonal Marketing Plan in the Go-To-Market phase
  • Drive the country roadmap process and implementation to align country strategy with global brand WTP and How to win for UK
  • Participate in the roll-out with Regional and Local Marketing teams, and Monitor KPIs/ROI of Marketing programs 
  • Day to Day management of the A&P spending and budget management under responsibility

Qualifications / Skills

  • FOREIGN LANGUAGES : Fluent communication skills in English
  • Computer skills : Pack Office, Adobe package
  • Others :
    • Leadership
    • Mastery of brand marketing
    • Business and commercial acumen
    • Consumer & customer insight
    • Drive, enthusiasm
    • Interpersonal & networking skills
    • Fluent communication skills
    • Ability to travel frequently

Transversal competences

  • Output orientation: Develop and manage operational results: set themselves ambitious targets, achieve them and know when to step back in order to improve the results. Be proactive, assert themselves when making decisions.
  • Sense of customer service: Understand and integrate the needs of internal/external clients, in order to respond adequately in line with the interest of the company.
  • Ability to work as a team member and to collaborate: Promote information sharing and team spirit, contribute to collective efficiency.
  • Ability to lead and/or support the change: Encourage, bring about and manage the change. Be able to question themselves and adjust their behavior and methods (if necessary) to achieve the expected results
  • Creativity and innovation: Explore, make new ideas come to life, striving ceaselessly to improve. Be creative in order to fall within innovation projects regardless of their level of responsibility Professional commitment: Demonstrate passion and personal investment in order to develop our brands and products
  • Integrity and trust: Respect corporate values and the duty of confidentiality.
  • Detail the strategic vision: Communicate, give meaning, and anticipate the development of their activities.
  • Ability to manage and develop their subordinates: Set SMART[1] goals and evaluate the results. Delegate and give a sense of responsibility to their team.
  • Support and develop individual and collective skills of their collaborators.
  • Specific transversal skills : visionary outlook, creativity, innovation, ability to work in a multicultural environment, understanding of international markets

Needed work experience

  • High-level marketing experience (3-5 years)
  • Proven concept development expertise
  • Proven brand builder
  • Proven project leader
  • brand marketing leadership with strategy and executional responsibility in an international business
  • High-level Go To ,Market expertise in major sport companies
  • Proven capability and experience in A&P allocation
  • Proven capability to manage and develop a high performing team
  • Excellent analytical, communication and presentation skills


  • Master degree in Business / Graduate or equivalent





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